Buy Trustpilot accounts: Read BEFORE ruining your business

In the online business world, Trustpilot reviews wield significant power, capable of either improving a brand's reputation or severely damaging it.

While some individuals are tempted to buy Trustpilot accounts for a rapid improvement, this approach is risky and can ultimately have negative consequences.

The costly impact of fake Trustpilot accounts

Small businesses, trying hard to beat competitors, often fall for the trap of fake reviews.

Trustpilot's monitoring is no joke, having removed over 2.7 million fake reviews in 2021 .

Businesses caught can face serious penalties, including:

• ->Lawsuits
• ->Permanent bans

These penalties not only cost money but also hurt a business's reputation. The legal issues are just the start, as the trust with customers begins to break down.

A survey by BrightLocal in 2024 found that 79% of consumers lose faith in local businesses once they spot fake reviews , feeling let down by the brand they once trusted. Rebuilding that trust is a significant challenge.

I still want to buy Trustpilot accounts

If you are still convinced to buy Trustpilot accounts, consider this:

There are plenty of review services out there offering Trustpilot accounts or actually writing reviews for you.

Most of these services range from $3-20/per account or

$2-10/per review.

To be fair, this platform appears professional. Pretty UI, customer service and loads of claims like "Money-back Guarantee" and "Fast Delivery". Ironically, they even offer customer reviews on their own platform for their services.

The process is straight forward: Select a package, enter your Trustpilot profile and you are good to go. Within a month, you'll see new Trustpilot reviews appearing on your profile.

But here's the catch: the maintenance.

• ->When you buy Trustpilot acconts, you have to write the reviews yourself with the accounts. Not getting caught by Trustpilot requires a lot of work: Using VPNs, using different types of writing styles and carefully use schedules to write reviews. It's not as easy as just writing the reviews, it's a process.
• ->When you buy reviews, you simply wait for the reviews to appear on your Trustpilot account. Most of these shady sellers, do not do proper research and don't know your business as you do. The reviews are too shallow. They can easily be spotted as fake reviews.

And even if you find the time and a reputable seller, what happens after the reviews have been written? You won't receive new reviews. Therefore, you have to buy new reviews. Again. And again.

Finding real customer reviews

You can break free from the cycle of deceit by focusing on real reviews to build trust and achieve long-term success.

Great customer service is key to getting positive feedback, which can be achieved through quick responses and going above and beyond to make customers happy. According to a Harvard Business Review study, happy customers spend 140% more than unhappy ones.

Nordstrom is a great example of a company that has built a loyal customer base through its exceptional service, which encourages customers to share their experiences.

Making it easy for customers to leave genuine feedback is important, and this can be achieved by:

• ->Adding a review link in follow-up emails or purchase confirmations
• ->Turning happy customers into reviewers

For instance, Groove, a customer support tool, got ten times more reviews simply by asking for feedback in their email signatures. This simple method yields honest reviews. While fake reviews may seem like an easy option, honesty is the better choice.

A review incentive program can also be effective. For instance, Mozilla received more reviews by offering small rewards for feedback, demonstrating that ethical incentives can lead to honest responses.

• ->Rewards such as future discounts or promo products can comply with review platform rules.

But note that this method must be met with caution: According to Trustpilot's terms, incentives are not allowed. Use this method with caution.

Engaging with people on social media can further enhance this approach, as clear communication on Facebook, Instagram, and Twitter fosters feedback and builds trust.

Always improving is key, as checking feedback to find ways to get better is super important.

Happy customers are a valuable asset to any business.

When businesses build real relationships with customers, they create true trust and boost their brands. Buying fake Trustpilot accounts has serious downsides, including:

• ->Legal trouble
• ->Loss of trust
• ->Reputational damage

And honestly, it's a lot of work not getting caught. Investing the same time into a strategy that brings in good reviews, is much more useful.

All these issues disappear when businesses choose honesty. In short, buying Trustpilot accounts might seem like a quick win, but the risks are significantly greater than the rewards.

Legal problems, damaged reputations, and lost trust are hard to fix and can have lasting consequences. Instead, being honest with customer reviews, focusing on real feedback, and improving customer experience is crucial for building strong relationships and achieving long-term success.